Students in the Philadelphia area are gearing up for back to school but many don’t have the necessary tools to succeed. Marketing manager, Hannah Leese was featured in a news segment on ABC 6 while volunteering for United Way’s Cradles to Crayon’s 10th Annual Ready for School Backpack-a-Thon. The Cradles to Crayons Ready for School Campaign lays the foundation for school success by supplying children with the basics they need to succeed in the class room. Partner Kim Dula is on the Development Committee and arranged for Friedman to participate. To read the full article and to watch the news feature, click here.